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July 14,
2009
MyProductAdvisor.com Finds Plasma Shoppers Open-Minded, But LCD Shoppers Not Shifting
Most plasma shoppers would consider an LCD television, but the favor is not returned
Palo Alto, California, USA July 14, 2009 –MyProductAdvisor.com today reported that LCD shoppers are more certain about their choice of a display technology than plasma shoppers. In particular, when shoppers with a preference for plasma were asked to rate other display technologies, 3 out of 4 saw LCD as a very desirable alternative. But only 1 in 4 of the LCD shoppers gave a similar rating to plasma technology.
“The ‘advisor’ is a real-time intelligence portal, providing an unprecedented view of consumer preferences for product features and capabilities”, says Jim Weisinger, VP Intelligence Services at Market Insight Corporation. “MyProductAdvisor.com is gaining adoption in consumer electronics, PC, mobile, and auto sectors as a unique and timely perspective of consumer demand.”
MyProductAdvisor.com won the prestigious 2008 EXPLOR award recognizing “the most innovative use of technology in applications that advance market research.”
About MyProductAdvisor.com (Market Insight Corporation)
MyProductAdvisor.com is a consumer facing website that provides a real-time portal into the minds of consumers. This online service empowers shoppers through a process that gathers their preferences for specific product attributes. MyProductAdvisor.com delivers unbiased buying recommendations to the shopper, and the preferences it collects fuel a powerful consumer intelligence system. Enterprise companies utilize the intelligence as a unique measure of shifting consumer sentiment. Market Insight Corporation, the company behind MyProductAdvisor.com, was established in 2003, and is led by recognized industry executives. The company is based in Palo Alto, California, USA.
www.myproductadvisor.com www.marketinsightcorp.com
Contact:
media.relations@myproductadvisor.com
(650) 320-8222 ext. 223
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